Description of your Paid Search Strategist (Google Ads Certified)
Advanced college degree
Minimum 4 years experience in the field
Average retention of 3.8 years
Campaign Strategy
Builds search marketing strategies aligned with business objectives.
Keyword Management
Researches, selects, and optimizes keyword portfolios for cost-effective performance.
Ad Copy Testing
Designs and tests multiple variations to increase click-through and conversion rates.
Budget Pacing
Monitors daily spend and reallocates budgets for maximum ROI.
Conversion Tracking
Sets up and manages tracking to ensure accurate attribution of results.

