Description of your Marketing Operations Specialist
Advanced college degree
Minimum 4 years experience in the field
Average retention of 3.8 years
Platform Management
Oversees tools like HubSpot, Marketo, or Salesforce for clean, reliable operations.
Campaign Support
Coordinates campaign execution, tracking timelines, assets, and results.
Data Hygiene
Ensures marketing databases are accurate, deduplicated, and segmented correctly.
Reporting & Analytics
Prepares dashboards and reports to measure campaign performance and ROI.
Process Optimization
Identifies bottlenecks and implements best practices to improve marketing workflows.

